This publication is also available in digital format.
Written with the busy utility professional in mind, the Key Accounts Field Manual-A Guide for Public Power Professionals will give you the skills you need to build valuable relationships with the largest stakeholders in your community. With its easy-to-use format, the manual provides quick, actionable tips on these topics:
Gaining Buy-in
· Why is a key accounts program right for my community?
· What does a successful program look like?
· How do I get the right people on board and start the process?
· What if my utility had a key accounts program and it was going nowhere?
Establishing Your Program
· Lay the foundation
· Define success
· The four phases of program development
Implementing and Maintaining
· The power of the first impression with the three-tiered kickoff
· The onsite meeting
· The power of the follow up
· The annual key accounts meeting
· Selecting programs and services to offer
The Key Accounts Field Manual-A Guide for Public Power Professionals features sample communication pieces, checklists, and program options, which you will receive via e-mail so that you can customize them for your needs.
1– 5 copies: $50 each6 – 50 copies: $45 each51 – 100 copies: $40 each101+ copies: $35 each
Nonmember:
1– 5 copies: $100 each6 – 50 copies: $90 each51 – 100 copies: $80 each101+ copies: $70 each
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